make the man
IDENTITY : MILLER BROS LTD
A retail store in Buckhead, Atlanta wanted to position itself as the leading option for high-end, tailored men’s clothing. The best of the New South, offering brands and collections that are not available anywhere else in Atlanta. Whether made to measure or ready-to-wear—if it’s the best, then it’s at Miller Bros.
We looked at the personality of the brand, the competitive landscape, inspiration from classic and contemporary men’s fashion, and ways to link the store experience to advertising. Then we created a series of headlines and messaging, along with amazing design from Widgets & Stone.