turning the tables
QUICKCUE & OPEN TABLE
When startup Quickcue was positioning for a potential sale, their VP of Product & Marketing asked me to work with their in-house creative team. They were looking for fresh ideas for a campaign that featured their 2.0 app, which expanded front-of-house capabilities for restaurants, as well as a vision for changing hospitality into the future.
In the months before they were acquired by Open Table, we worked together on concepts for ad copy, web copy, and positioning the company’s benefits to restaurants owners, managers, staff, and customers.
client : : Quickcue/ Open Table
services : : Messaging, positioning, copywriting
collaborator : : Graphic design by Quickcue In-house team